Barbour Launches Gold Standard Line At Fashion Week in Paris – WWD

Barbour Launches Gold Standard Line At Fashion Week in Paris – WWD


BARBOUR POP-UP: The British Embassy in Paris quickly served as a showcase of Barbour coats for the launch of its new line, the ‘Gold Regular,’ a series of items inspired by the archives and developed to press the famed English waxed cotton coat upmarket a notch.

Location the scene, a classic Aston Martin sat in the courtyard, a reference to a James Bond getaway vehicle. Inside of, pattern cutters who were being flown in from South Shields in northern England shown their craft on raw wood tables set up in the ornate rooms of the 18th century developing, whilst versions posed in entrance of illustrations or photos of British countryside surroundings.

 For these hankering immediately after a Bond affiliation, the brand exhibited the Barbour “Supa Commander Wax” based mostly on a style and design from Tokihito Yoshida and worn by Daniel Craig in the Bond film ”Skyfall,” with a removable adjustable hood that can be buttoned up to add protection in opposition to the components. The “Supa Looking Wax” carried equestrian references though the tailor-made “Supa Convertible Wax,” in lightweight down was built for the town. 

And so it went ten new styles for the 125-calendar year-previous label working with new elements and readjusting vintage styles for contemporary wear.





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